Opinion: Ritz-Carlton has right ingredients for Paradise Valley

As a Paradise Valley resident and a longtime business owner, I eagerly await the proposed Ritz-Carlton luxury resort and residence at Lincoln Drive.

As a resident, I care deeply about my community, its quality of life, and its economic momentum. That’s why I do all the charity events I do. The proposed Ritz-Carlton which would be built west of Scottsdale Road furthers Paradise Valley’s reputation as a destination community with a vibrant economy.

As the owner of Eddie’s House, a restaurant located not too far from the proposed resort, I appreciate the positive impact the Ritz-Carlton would have on businesses in Paradise Valley and neighboring Scottsdale.

Indeed much of Scottsdale owes its bustling tourist economy to the many quality resorts in Paradise Valley. The Ritz-Carlton would only add to that.

As a restauranteur, I have learned to never underestimate competitors. The same can be said for our local tourist economy. Indeed, communities across the country compete for national and international tourist dollars.

In this case, the project seeks to incorporate our community’s mountain vistas into the overall resort experience. That’s great news for those of us who believe Paradise Valley’s greatest asset is its desert panoramas and landscapes.

The addition of the Ritz-Carlton would give us an additional edge. It would be the first new Ritz-Carlton built in North America in more than a decade, and I understand it will be more expensive and nicer than the Ritz proposal in 2008 before.

As a Paradise Valley resident, I think such an investment is fantastic. As a restaurant owner, it’s a wonderful opportunity for Paradise Valley and Scottsdale businesses alike.

This project has just the right ingredients to become part of our unique community.

Editor’s note. Mr. Matney is a resident of the Town of Paradise Valley and owner of Eddie’s House.

 

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