With less than one month to go before the 40th anniversary of the 3TV Phoenix 10K and Half Marathon, runners training for the event should have an extra spring in their step.
That’s because organizers have added a special prize to entice runners to try and break the race record this year.
A prize of $1,040 will be given to the first male runner in the 2015 Phoenix 10K who breaks the race record of 28:11 set in 1996, then tied in 1998.
A prize of $1,040 will also be awarded to the first female runner in this year’s Phoenix 10K to break the race record of 32:35 set in 1997.
“It’s been nearly 20 years since the Phoenix 10K records were set. There’s a good chance the records could be broken this year because the 2015 course is flat and very fast,” said Harvey Beller, race director of the Phoenix 10K.
“We wanted to do something special to mark the 40th anniversary.”
The 2015 3TV Phoenix 10K and Half Marathon is on Sunday, Nov. 1, in downtown Phoenix.
The inaugural race was at 40th Street and Camelback Road when 1,500 runners ran along a canal. Today, the event includes a Half Marathon, the 10K, a 5K, and the Mollen Mile for children age 6 to 12.
There is chip timing, sharable finish line videos for social media, live music, a vendor village and more.
All proceeds benefit The Mollen Foundation. The foundation was founded by Dr. Art Mollen, a nationally recognized health, fitness and preventive medicine expert and Town of Paradise Valley resident, to help prevent childhood obesity.
The mission is to promote a healthy lifestyle in children that includes fitness, nutrition and self esteem through exercise programs and nutritional education.
Register at www.phoenix10k.com.